Beach In Sc

This digital document is a journal article from Tourism Management, published by Elsevier in 2005. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.

Description:
''King Street, like people, after years of use and abuse, has developed wrinkles in its face. It's time for a facelift'' (The Post and Courier, November 17, p. B1). Such was the sentiment, several years ago, of Charleston, South Carolina merchants as they considered their historic main street. This paper, second in a series, follows the progress of the King Street revitalization project undertaken by the City of Charleston as it strives to maintain its downtown's attractiveness. The current views of the city's merchants, based upon a survey exercise conducted mid-project, provide useful feedback to the city, but of broader importance, provide valuable lessons for other historic tourist cities striving to preserve their urban retail core.